How to Use Lighting to Highlight Walls, Art, or Textures

Accent lighting isn't complicated, but the placement decisions are specific enough that getting them slightly wrong produces results that look worse than no accent lighting at all.
There's a version of this that works and a version that doesn't, and the difference between them is usually a few inches of fixture placement and a beam angle choice. Done right, a piece of art looks like it belongs on the wall. A stone or plaster texture develops shadow and depth it didn't have before. Done wrong, you get a bright stripe across the bottom third of the painting and a hot spot on the floor.
It's worth understanding what's actually happening before making any fixture decisions.
Wall washing versus wall grazing
These are two different techniques that produce opposite effects, and choosing between them depends entirely on the surface.
Wall washing means placing fixtures far enough from the wall — typically three to four feet — that the light spreads evenly across it. The surface looks uniformly bright and clean. Good for painted walls, smooth plaster, gallery-style art arrangements where you want the pieces to read as a collection rather than individual spotlit objects.
Grazing means placing fixtures close to the wall — twelve to eighteen inches — so the light skims across the surface at a steep angle. Any variation in the surface catches shadow. Brick, rough plaster, stone, wood paneling — anything with physical texture becomes dramatically more interesting under grazing light than it ever looks under even ambient fill. The same wall that looks flat in overhead light can look completely different with a grazing fixture running along it.

Lighting art specifically
Art has its own set of considerations. The goal is even coverage across the entire piece without a visible hot spot in the center or a bright band across the bottom — both of which happen when the fixture is positioned or angled incorrectly.
A rough starting point: position the fixture roughly the same horizontal distance from the wall as the height of the art's center above the floor. So a piece centered at five feet gets a fixture roughly five feet out from the wall. From there, tilt the adjustable fixture until the light covers the piece evenly. Most people aim too steeply and end up lighting the floor in front of the painting rather than the painting itself.
Beam angle matters here too. A narrow spot on a small piece, a wider flood on something larger. Using a wide beam on a small piece washes out everything around it. A narrow spot on something large leaves the edges dim.

The fixture type that makes this possible
Fixed downlights can't do any of this. Accent lighting for walls, art, and texture requires adjustable fixtures — something that tilts and rotates to aim at a target. The range of adjustment matters too. A fixture with 35 degrees of tilt and full rotation covers most situations. Less than that and you're constrained in where you can position it relative to the wall.

Getting accent lighting right takes a bit more planning than ambient fill — the positioning is specific and the beam angle choice actually matters. But it's also where lighting does its most visible work. A room with well-executed accent lighting looks finished in a way that even-overhead-fill rooms rarely do.
The planning part isn't complicated once the technique is clear. Wash a smooth surface, graze a textured one, and aim adjustable fixtures at anything specific worth highlighting. The fixture positioning rules are consistent enough that they apply across almost any room. What makes it feel hard is doing it for the first time without knowing the starting points — after that, most of it is just measuring twice before drilling.